Private label lingerie
Start with your customer and brand vision
A private label lingerie project starts with the people you design for. Share their fit and comfort needs, your product direction and target market. CNBRAS reviews the brief before confirming the sampling scope or commercial terms. Use your own designs or references that you have permission to use.
Define your private label lingerie range
Product direction
Identify the intended wearer, silhouette, support needs, cup construction and size range. Start with lace styles, smooth cup styles or coordinated sets, then confirm the details of the selected reference.
Brand application
List the labels, hangtags, artwork and logo positions you need. Identify who owns the artwork and which changes require approval. Branding options depend on the selected product and a feasibility review.
Packaging plan
Describe individual packing, size identification, assortment ratios and carton marks. Include the destination and any importer requirements so the team can review packaging alongside the product.
Agree the development scope before sampling
Adapting a reference style and developing a new pattern are different projects. First, identify what stays unchanged and what needs development. For example, a new label does not establish a new fit. A change in cup shape, lace stretch or elastic can require another fit review.
Send a size chart, measurement method, color references and material preferences with your brief. Also state the estimated quantity by style, color and size. These details help the team identify missing information before discussing samples.
A practical OEM workflow
- Review the brief. Check product references, design rights and order requirements.
- Confirm the direction. Agree which styles and customization points should move forward.
- Define sampling. Confirm the sample type, changes, cost and timing in writing before work starts.
- Record approval. Use a sample approval checklist to document fit, construction, color, labels and packaging. Keep unresolved points separate.
- Confirm the order. Agree quantity, price, production conditions, inspection and delivery terms for the selected project.
What needs project-specific confirmation?
MOQ, materials, size range and lead time vary by style and customization scope. Request evidence for any specific testing or certification requirement. Neither a catalogue photo nor sample approval proves compliance for every product, batch or destination.
Discuss your private label lingerie project
Share your target customer, product references, size plan, estimated quantity and the decisions your team has already made. Include the launch date as a requested target, not an assumed delivery commitment.